‘Owning Manhattan’ Star Ryan Serhant Links With AI Startup HeyGen to Generate Social Media Avatar for Co...

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Published: 2026-10-08T12:15:33.997Z • Permanent link

Ryan Serhant, a prominent figure in the world of real estate, is teaming up with the AI startup HeyGen to create a social media avatar that showcases his personality and brand. The collaboration is an interesting development in the realm of social media content creation, where AI-powered tools are increasingly being used to generate engaging and personalized content. According to sources, Serhant has partnered with HeyGen to produce a custom avatar that will be used across various social media platforms, including Instagram, Twitter, and Facebook.

Serhant, best known for his starring role in the reality TV show "Selling Sunset," has been leveraging his social media presence to build his personal brand and promote his business ventures. The new avatar is expected to be a significant addition to his online presence, allowing him to engage with his fans and followers in a more personalized and dynamic way. The partnership with HeyGen is a strategic move that reflects Serhant's commitment to staying at the forefront of social media trends and technologies.

HeyGen, a cutting-edge AI startup, has been making waves in the social media industry with its innovative technology that enables the creation of custom avatars for social media influencers and content creators. By partnering with Serhant, the company is further solidifying its position as a leader in the field of AI-powered social media content generation.

The collaboration between Ryan Serhant and HeyGen has significant implications for the social media landscape, particularly in the realm of influencer marketing and content creation. As social media platforms continue to evolve and become increasingly competitive, companies are looking for innovative ways to stand out and engage with their audiences. By leveraging AI-powered tools like HeyGen's, companies can create personalized content that resonates with their target audiences, driving engagement and brand awareness.

For research communities and institutions focused on social media and influencer marketing, the partnership between Serhant and HeyGen provides valuable insights into the intersection of technology and human creativity. As researchers continue to study the impact of AI on social media, this partnership highlights the potential for AI-powered tools to enhance the content creation process, while also raising important questions about the role of human agency in social media.

Furthermore, the rise of AI-powered social media content generation has significant market implications, particularly for companies operating in the influencer marketing space. As AI-powered tools become more prevalent, companies will need to adapt their strategies to stay competitive, investing in technologies that enable them to create personalized content that resonates with their target audiences.