Lee Claims World Gold as Tasoev Secures His Third World Title in Baku

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Published: 2026-10-10T20:05:07.869Z • Permanent link

Hyeonji Lee's victory at the World Judo Championships marked a significant moment in the sport, as the South Korean judoka claimed her first world title in the +78kg category. Lee's dominance was evident throughout the competition, as she defeated former champion Romane Dicko in the final to complete a dominant day. Lee's achievement is a testament to her hard work and dedication, and her victory is expected to inspire a new generation of young judokas in South Korea.

Tasoev's victory at the +100kg category was equally impressive, as the Russian judoka delivered a spectacular ippon against home favourite Ushangi Kokauri to secure his third world title and retain the championship. Tasoev's victory marked a triumphant return to the top of the podium for Russia, which had been without a world champion in the category since 2019. The Russian judoka's achievement is a significant boost to the country's national team, which has been working to rebuild its reputation in the sport.

The victory also comes at a time when judo is experiencing a resurgence in popularity worldwide. The sport has seen a significant increase in participation and viewership in recent years, thanks in part to the success of judokas like Lee and Tasoev. The World Judo Championships are one of the most prestigious events in the sport, and the victory of these two judokas will only serve to further increase the sport's profile and attract new fans.

Lee's victory at the World Judo Championships has significant implications for the sport and the companies that support it. Companies like Nike, which has a major sponsorship deal with the International Judo Federation, will be closely watching Lee's progress and seeking to capitalize on her success. The company's investment in the sport is expected to pay off, as Lee's victory is likely to generate significant interest and publicity for the brand.

Research communities will also be closely watching Lee's progress, as her victory is likely to shed new light on the training methods and techniques used by top judokas. The use of data analytics and machine learning in judo is becoming increasingly popular, and Lee's victory may provide valuable insights into the sport's most effective training methods. Companies like IBM, which has a major research initiative focused on the use of data analytics in sports, may be particularly interested in Lee's progress.

Lee's victory also has significant implications for the global judo market. The sport is expected to see significant growth in the coming years, thanks in part to the success of judokas like Lee and Tasoev. The International Judo Federation is already planning to increase its investment in the sport, and companies like Adidas, which has a major sponsorship deal with the organization, are expected to follow suit.